Glow Tan – Grand Opening Marketing

For Glow Tan’s grand opening, I provided strategic marketing support through custom graphics and a promotional video showcasing their facility. By creating visually engaging content, I helped generate excitement, increase brand awareness, and drive customer interest leading up to the launch.

Setup & context

Glow Tan, a premier tanning salon, was preparing for its grand opening and needed a strong visual and promotional presence to attract new customers. I contributed to their launch strategy by creating compelling graphics and a high-quality promotional video to showcase the facility and its services.

The challenge & problem PROCESS

With a new business entering a competitive market, the key challenge was capturing attention and generating excitement before the grand opening. To support this, I designed eye-catching graphics for social media and promotional materials, ensuring brand consistency and a professional appeal. Additionally, I produced a 30-second promotional video that highlighted the salon’s modern facilities, services, and atmosphere. This video served as a powerful marketing tool across digital platforms, driving engagement and interest.

Launch, impact, results

The marketing assets played a crucial role in building anticipation and driving foot traffic for Glow Tan’s grand opening. The promotional video and graphics helped generate buzz on social media, leading to increased visibility and a strong initial customer turnout.